{"product_id":"wella-professionals-blondor-freelights-bleach-white-lightening-powder-400g","title":"Wella Professionals - Blondor Freelights Bleach White Lightening Powder 400g","description":"\u003cp\u003eAchieve flawless, sun-kissed highlights with \u003cstrong\u003eWella Professionals Blondor Freelights White Lightening Powder\u003c\/strong\u003e, the professional bleach specifically designed for freehand techniques like balayage and ombré. This revolutionary 400g powder features an innovative clay-based formula that creates the perfect consistency when mixed with Freelights Developer, offering unparalleled control for precision application directly onto the hair surface without foils. The sophisticated formulation combines professional-strength lightening agents with natural clays that provide optimal adhesion exactly where placed, preventing unwanted spread or bleeding even on vertical surfaces, whilst delivering up to 7 levels of controlled lift on both natural and pre-coloured hair. Unlike traditional bleaches that can slip or migrate during processing, this technical powder creates a creamy, adhesive mixture that stays precisely where applied throughout development, enabling truly artistic freehand placement for creating the most natural-looking, graduated effects.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhat distinguishes \u003cstrong\u003eBlondor Freelights\u003c\/strong\u003e from standard lighteners is its bespoke development for balayage techniques, featuring an exclusive actifuse network that activates when mixed with \u003cstrong\u003eFreelights Developer\u003c\/strong\u003e to create the optimal consistency for freehand application. This technical synergy delivers the perfect balance between spreadability and adhesion, allowing colourists to create feather-light strokes, bold face-framing pieces, or seamless colour melts with unprecedented precision and control. The clay-enriched formula maintains its position throughout the entire lightening process, creating beautifully even lift without unpredictable results, harsh lines, or unwanted warmth. For the ultimate in technical highlighting, this professional-grade powder enables true artistic freedom with consistent, predictable results that appear naturally sun-kissed rather than artificially placed. \u003cem\u003eWhether creating subtle lived-in effects, dramatic high-contrast balayage, or perfectly blended multi-dimensional highlights, this premium powder delivers salon-perfect results with the control and precision that professional freehand techniques demand.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eKey Features:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFeatures an innovative clay-based formula that provides optimal adhesion exactly where placed without unwanted spread or bleeding.\u003c\/li\u003e\n\u003cli\u003eDelivers up to 7 levels of controlled, even lift on both natural and pre-coloured hair with consistent results.\u003c\/li\u003e\n\u003cli\u003eCreates the perfect consistency when mixed with Freelights Developer for precision freehand application without foils.\u003c\/li\u003e\n\u003cli\u003eProfessional 400g tub provides excellent value for multiple technical services.\u003c\/li\u003e\n\u003cli\u003eContains an exclusive actifuse network that activates when mixed with developer to create the ideal balance between spreadability and adhesion.\u003c\/li\u003e\n\u003cli\u003eDesigned specifically for balayage, ombré and freehand highlighting techniques that require exceptional control and precision.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eSafety Information:\u003c\/h3\u003e\n\u003cp\u003eContains persulfates which may cause respiratory and skin sensitisation; always wear suitable gloves, ensure adequate ventilation, and protect clients with appropriate capes and towels during application. Please review all product information before professional use.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eIdeal for:\u003c\/h3\u003e\n\u003cp\u003ePerfect for professional colourists specialising in freehand highlighting techniques who demand precise control and consistent, predictable lift. Ideal for creating natural-looking, sun-kissed dimension, lived-in balayage, or dramatic ombré effects without the need for foils.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eHow to use:\u003c\/h3\u003e\n\u003cp\u003eMix with Wella Freelights Developer in a 1:1 or 1:2 ratio in a non-metallic bowl until a creamy, homogeneous consistency is achieved. Apply immediately using freehand techniques directly to dry, unwashed hair, monitoring development visually until desired lift is achieved (do not use heat), then rinse thoroughly and follow with appropriate toning and aftercare.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eIngredients:\u003c\/h3\u003e\n\u003cp\u003eKaolin, Sodium Silicate, Ammonium Persulfate, Potassium Persulfate, Paraffinum Liquidum, Hydroxyethylcellulose, Sodium Stearate, Disodium EDTA, Carbomer, Xanthan Gum, Silica, Aqua\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eProduct Details:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSize: 400g (14.1 oz) professional tub\u003c\/li\u003e\n\u003cli\u003eFormat: White powder lightener with clay technology\u003c\/li\u003e\n\u003cli\u003eLifting Capability: Up to 7 levels of lift\u003c\/li\u003e\n\u003cli\u003eUsage: Professional use only\u003c\/li\u003e\n\u003cli\u003eCompatibility: Designed exclusively for use with Wella Freelights Developer\u003c\/li\u003e\n\u003cli\u003eMixing Ratio: Typically 1:1 or 1:2 with Freelights Developer\u003c\/li\u003e\n\u003cli\u003eKey Technology: Clay-based formula with actifuse network\u003c\/li\u003e\n\u003cli\u003eApplication: Freehand techniques without foils\u003c\/li\u003e\n\u003cli\u003eHair Types: Suitable for both natural and pre-coloured hair\u003c\/li\u003e\n\u003cli\u003eProcessing: Visual development, no heat required\u003c\/li\u003e\n\u003cli\u003eApproximate Applications: 15-25 technical services depending on application method\u003c\/li\u003e\n\u003cli\u003eShelf Life: 24 months unopened, 12 months after opening\u003c\/li\u003e\n\u003cli\u003eStorage: Store in cool, dry place away from direct sunlight\u003c\/li\u003e\n\u003cli\u003ePackaging: Professional tub with secure screw lid\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":51019359912022,"sku":"ESN-005923","price":27.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0768\/7284\/3350\/files\/01-ESN-005923-01_x1920_29de092c-607d-484b-ab73-4a39b018d9d4.jpg?v=1793918399","url":"https:\/\/marketmarvani.shop\/products\/wella-professionals-blondor-freelights-bleach-white-lightening-powder-400g","provider":"Northfield Supply","version":"1.0","type":"link"}